Print ISBN: 979-8-89179-376-7
# of Pages: 381
# of Volumes: 1
Print List Price: $125
e-ISBN: 979-8-89179-377-4
eBook User Price: $125
Free Online Access
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Careers in Mass Communication

March 2025

Merging scholarship with occupational development, this single comprehensive guidebook provides those interested in mass communication with necessary insight into potential careers paths. This resource also offers important information about what job seekers can expect in terms of training, advancement, earnings, job prospects, working conditions, relevant associations, and more.

As the mass communication field continues to evolve, students can look forward to working in a dynamic industry that allows them to pursue a variety of careers with private production companies, public relations and advertising firms, publishing companies, entertainment, and much more. Opportunities in mass communication are continuing to grow as the world becomes more and more connected. This title is designed to offer up-to-date information on the wide variety of jobs available in this ever-changing industry.

Careers in Mass communication includes 26 lengthy chapters on a broad range of occupations including jobs such as:

  • Account Manager
  • Anchor
  • Consultant
  • Broadcast Engineer
  • Promotions Manager
  • Marketing Coordinator
  • Copywriter
  • Announcer 
  • Camera Operator
  • Journalist
  • Public Relations Specialist
  • Lighting Technician
  • Sportscaster
  • Social Media Strategist

Individual chapters range in length from 3,500-4,500 words and provide real-world insight into these professions, including:

  • A Day in the Life
  • Work Environment
  • Education & Training
  • Earnings & Advancement
  • Employment Outlook
  • Selected Schools
  • alongside Conversations with Real Professionals. 

Interesting enhancements, like Fun Facts, Famous Firsts, and dozens of photos, add depth to the discussion of each career path. A highlight of most chapters is 'Conversation With' – a two-page interview with a professional working in the mass communication industry. The respondents share their personal career paths, detail potential for career advancement, offer advice for students, and include a “try this” for those interested in embarking on a career in their profession.

Back matter of this title includes a Guide to Holland Code, a General Bibliography, and a Subject Index.

Careers in Mass Communication is specifically designed for a high school and undergraduate audience and is edited to align with secondary or high school curriculum standards.

This ongoing series serves as a stepping stone in understanding specific careers and provides a wealth of information on the education and training needed within each profession along with a look towards the future of the field with an informative employment outlook.

FREE ONLINE ACCESS
Libraries and schools purchasing the printed version of any Salem Press title get complimentary online access to that title on our new online database, https://online.salempress.com. Combining Salem's Literature, History, Health, Science and Careers titles, students and researchers can now access all of their Salem content in one comprehensive site. Any school or library with print reference content in Salem Press' database is entitled to online access to that content. This access is an inherent part of our product.

View a Full List of Titles from the Careers In...Series